Journal Gazette from Mattoon, Illinois • Page 23

HMittooaOD Journal Guette Wednesday. November 7, 1971 ir-ie-sT Shoppers here have more playing new supermarket work when refund game playing his way through it by selling his knowledge to others. Books are now on the market telling common everyday housewives and executive vice presidents alike how to get in on the act. Most grocers here believe that Martin Sloane Is obviously gearing his main thrust to the big cities where grocery stores compete for their customers by enticing them to their shelves with the promise of refund forms and coupon redemptions. Look around the grocery shelves in Mat toon Try to find a refund form on display! When you do find one, chances are the pad is empty.

At least, consumers in Mat-toon can resort to writing to the manufacturer for the refund forms, but the refund process is just a little more wort for those of us who live here, and, counting postage, more expensive. Why? Because Mattoon is not competitive enough to rank very high on the salesmen's list of "Let's leave refund forms here in order to generate more purchasing of this particular product." According to Dale Usinger, manager of Eisner Food Store, 95 percent of the refund forms advises consumers to take advantage of, play' Is a big chain store UcUcJ114ncolrLMid1JL don't think It's been done In Mattoon. Double play means that shoppers get double the amount of a coupon they redeem. The grocer is only reimbursed the face value of the coupon. The rest comes out of bis own profits." Grocers in Mattoon have always been price competitive, Lincoln said.

He cited as an example that soda pop Is less expensive in the Mattoon area than in many other areas. "Soda pop is very competitive here," he said, but he is not sure why, Lincoln, as well as some of the other grocers, sense that manufacturer coupons are not as available as before. Lincoln believes this is due to the state of the economy. One has to wonder that if everyone gets on the couponing and refunding bandwagon whether or not manufacturers will cease or decrease their refunding offers. But then, the more who send in for the refunds, the more the manufacturers know their products are being purchased.

That may just be the incentive to promote more such offers. Mr. and Mrs. William H. Richter Surprise dinner honors Richters By NANCY J.

PURDY MATTOON Supermarket refunding could very well replace jogging as a -national pastime especially since it puts money INTO your pocket-book. Since 6" Minutes showed how one woman rarely paid more than $10 (or her basket loads of groceries, numerous people have come out of hiding to explain how they accomplish this too. Martin Sloane is one of the supermarket refund game players, who. is double-play, triple-piay, and quadruple- VAX IV. This, be said, though, creates a problem for stock clerks, trying to stock shelves around the displays, Walker continued, "What we have done at our store Is, we have a box in our office.

As customers ask for them, we take them out of our file." Walker assumes that only 5 to 10 percent of the refund forms available nationally ever reach WUb Walker. "It's always been a problem what to do with them," he said. "Placing them on the shelves hides the merchandise, and we don't want to make It hard for the shopper to shop." Walker suggests to customers that they send to the manufacturer for the form, because sometimes the postage is even refunded. Dave Lincoln, manager of the IGA Foodliner said, "We have them (refund forms) up all the time. A company rep will call on the warehouse and drop off refund pads.

The warehouse will send them on down. I question whether we get all that are available from them." He added, "We have to police the store for empty pads. I don't know whether people used them or not, but they go fast. Lincoln commented about the "double play" which Sloane Retirees At Wit's End I are carried by sales representatives from the companies giving out the forms. These reps go to the main offices of groceries or to their warehouses.

Few forms filter down to the independent stores. "Or if you do get forms," Usinger acknowledged, "they disappear quickly." He added, "The idea (for refunding) is good. It's not the fact that "We don't get the product, we just never see the forms. When we have forms we put them on the shelf." He added, "The large stores are a salesman's paradise. They can make big sales there because big stores have more to offer and more to get back.

Salesmen take their refund forms to corporate-based stores In larger areas, instead of tying up their time with Independent stores. That's their bread and butter. "There's just not enough competition between stores in Mattoon and Charleston to warrant many salesmen dealing directly with us. It's a shame. We have the information now (Supermarket Shopper column) for the consumer.

I'm kind of upset that we can't supply this (refund forms) to the customer." Rick Podeschi, manager of Quality Foods agreed. He said, "Any salesman who wants to put them up in our store may. If the salesman thinks about it, he puts it up. But they disappear fast. I think it's a good Idea When we get extra coupons, we put them on the shelf.

There is a shortage of refund forms as a result of salesmen not leaving them." Wilb Walker and IGA do receive refund forms from their warehouses. Walker's keeps them In the office Bob Walker, manager of Wilb Walker, said, "After I read the first tew articles (of Supermarket Shopper), I thought to myself 'Gosh, I didn't know so many refunds were available He said, "A broker (one who represents several manufacturers) will bring some forms In. Sometimes they get put up Most don't The displays the forms are -on are usually too big. They hide the product. They want us to build a separate display, but most of the time we just don't have the space, so the" alternative is to put them on the shelf." Craft fair TOLEDO The Cumberland County Homemakers Extension Association is sponsoring a Craft Fair on Nov.

16 All area residents are invited to attend between Sam. and 3 p.m. at the Toledo American Legion Hall. Homemakers from the HKA Craft Club will demonstrate techniques and skills in making many of the craft Items Craft patterns and completed items from Craft Club members will be on sale. 1 Hi ried on Friday, Oct.

22, 1954, at the Lerna United Methodist Church. Richter Is a retired truck driver and now is engaged in farming. The couple has one daughter, Mrs. Richard (Jean Ann) Strong, also of Lerna. glory awkward pause when your companion looks at you and gasps, "You don 'I run?" (Better to admit you're against clean air).

Personally, I hope the questonnaire will shed some light on those forgotten people who, despite a running spouse, keep children and home together. As one woman wrote on her questionnaire, "Running has kept our marriage together. I'd have left him years ago, but I couldn't catch him to tell him." if 1 t' Boss of Year Gary Manlflor of Manlflor Court Recordings was named Boss of the Year by the Coles-Cumberland Legal Secretaries Association recently. Presenting the plaque to her boss Is Manlflor's secretary, Marilyn Janes. JG Photo) LERNA A surprise dinner was hosted by family and friends to honor Mr.

and Mrs. William H. Richter of Lerna on their 25th anniversary. The celebration was held at Hoots Steak Haus in Mattoon on Friday, Oct. 19.

William H. Richter and Barbara Ann Tipton were mar 1 nose Hictman, By Ermo Bomback of being on the "outside" of every conversation. It's that i 7 mi Watches were presented by the Mattoon president of Local 459; Veleta Shirley, shop Garment Factory Co. and International Lady steward; Jean Graham, retiring after 30 years; Garment Workers Union Local 459 to two Vivian Tale, retiring after 22 yean; and Mae retiring employees, Jean Graham and Vivian Parker, manager. (JG Photo) Runners get all the Won 't take Noah for an answer By Abigail Van Buren I have just answered a four-page questionnaire on the stress and pressures endured by a "non-runner" who Is married to a person who sweats for pleasure.

And I say it's about time There are thousands of us who sit around like lumps waiting at the finish lines bringing "Debbie and Mike" home with our applause basting blisters tying shoes withhout so much as a thank-you-here's-a-T-shlrt The runners get all the glory just because they run 26 miles Big deal! Do they know what I had to go through to get a seat at the Boston Marathon finish line? Have they ever tried to get a cab that will take you to the start of the race and then follow 10,000 runners back to the finish line in first gear? Do any of them appreciate what It is like to go to a formal dinner party with a man wearing blue and white Adidas gym shoes? You talk about hitting the New arrivals Patrick Blake Key Atl m.n-iday, Nov. a son was bom to Mr. and Mrs. Ron (Vicky) Key of 1300 Lafayette. They have named their second child Patrick Blake.

He weighed? pounds, 6's ounces at birth in Sarah Bush Lincoln Health Center. He has a brother named Jonathon Brock Key who Is 2't His father Is a salesman at Wolf Furniture Mr. and Mrs. John Conner of Mulberry Grove are the infant's maternal grandparents, and Mr. and Mrs.

Floyd Key of Sigel are his paternal grandparents Patrick's great-grandmother is Mrs. Vallie Czerwonka of Sigel Jeremy Wayne Butler Mr and Mrs. Randy (Kathyi Butler of Old State Village became the parents of their first child at 5:48 p.m. Saturday, Nov. 3.

They have named their son Jeremy Wayne. He weighed 7 pounds, 2 ounces at birth in. Sarah Bush Lincoln Health Center. Butler Is the produce manager of the Areola IGA. Mr.

and Mrs Robert Miller of rural Lake Wood are the infant's maternal grandparents, and Mr. and Mrs. Howard Butler of Mattoon are his paternal grandparents. Jeremy's great-grandparents are Mr. and Mrs.

William Osborn of BeecherCity. Whiter teeth You ran make dingy teeth look whiter by wearing a clear pink or red lipstick, avoid lipsticks that have a blue or purplish hue. If your teeth look yellow, you may be wearing too pale a lipstick, try a brighter shade. But best of all. for the cleanest, whitest teeth see your dentist for a professional cleaning.

late, ncrurca len 10 ngni are wall. I can tell you all about hitting the wall It's blowing $17 50 on a standing rib and having a husband in training for a marathon who announces, "I can't have protein. Can you make me a stack of pancakes?" It's having your spouse stand before you after a race his face ashen his legs beginning to cramp nausea creeping into his stomach the rock In his shoe now embedded In his arch, and telling him a German shepherd dog officially entered in the race beat his time by five minutes. And the pressure by intimidation. Oh, runners don't come right out and say you should run, but they get their point across In a thousand subtle ways.

To begin with, runners never get up quietly in the mornings. Their alarm clocks are amplified. Their showers sound like a dam broke. Their warm-up exercises are accompanied by grunts, groans and squeaks. But mostly, It's the loneliness Most reliable method Effective immediately.

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.1 mi' pi rsoii will l.ikr ihe lime lo learn 1 'J ri -iisi ii.ition nii whiil lo do in Great Drop Leaf TABLE aUhNi II II 1 ir 11 i-rv It Hr Em haavy Buktiar Ok Pan 11 11 hi Calendar Thursday, Nov. I Mattoon T.U 1:30 pm Broadway Christian Church Zonta 6: 15 at the Holiday Inn to celebrate the 60th birthday of Zonta International Moultrie County HEA Sullivan Town unit 1:30 with Mrs. Opal Spaugh; Jonathan Creek unit 7:30 p.m. with Mrs Sylvia Powell. Title I Parents Advisory Council 9:30 a St.

Mary's School library. Who? Me? Teach Reading? Coles County HEA Ambraw unit 1:30 p.m. with Mrs. Ralph Rhoden, Route 1, Ash more. Gov.

Edward Coles DAR with Mrs. Horace Champion at First United Methodist Church 7 PARENTS ANONYMOUS -Help for parents available. Call 235-5854 for Information and meeting location. Bingo 7 p.m. Sullivan American Legion Tops 1659, 30 a m.

First Presbyterian Church. Nursery provided. Call 234-9241. Sunday-Nov 11 12 00 Noon-4 00 tost PioM Behind IBC Home kimaca tap at ock. Oak ar4 flag $'5 00 i 't ill nil I h.

In DI.r.lUK I hardwqpd country stool $22 GOOD LOOKER 10 I XT IrVMV OU Ptt ft 0 fomt Chrome batf 34 95 BASKETS Mr" Sana Coco am 6vnr Bm ant ink (Iff HI tVS930)X 3 Reasons why band-aid surgery at Hope Clinic for Women is recommended and preferred. 1 Only a 2-3 hour stay ts required 2 Most women resume normal activity the following day 3 Consideration is given to all women regardless of reproductive history, marital status or age Becky's Floral Boutique OPEN HOUSE And SEACRASS MATS 0aa Kl tif rMUnnit ItttS I nnxtas 'tm SSM iKMAilin MM CHRISTMAS SHOW IIKVK DKHBir thank ou for writing. Readers, CPK instruction is free, lor information rontrrnitig time and plate o( classes, lonlart our loral Red ros or Heart Assoriatioo. I)KK n.u and MAA( HI MOM. who r.int unli rsvan.t lu husti.ihif's orijecdons to allowing their I olil lo pierre her ears, should sin this in ours' 1.

too. h.r.t a I I vi ar old daughter ho desx ralelj wants her ars punt I in Inv He, ho has two artilieiallv added htt-s in HKH ht-a(. supprirts the idea, 1 am rohslanttv Kellmt; it Irom Indh snies. Some us old dads feel strongly that (Jefate nn-nt ol I ht h-Hiv or an ol Us apx ndages in pursuit of fad dish lashion is unnet essarv unnatural and unwholesome. hough it mav not I unholv.

Just as a sailor shouldn't request a tattoo when drunk, a young girl not ol gypsy heritage should not deride to have her head mudilied until of legal age. Today the ears, lomorrow ha noses! A.C.: CALIFORNIA I A 1 Saturday-Nov 10 9 00a -4 OOp fO rife CALL TOLL FREE 1002 2 1st Street Grande City. Illinois 62040 1 5 rranutet from St Louis (UNFINISHED I DOOR PRIZfS fNoPur, havrNrs, rssvirv I FREE GIFT TO FIRST 100 LADIES 258-S580 UNFINISHED a state licensed oul -patient surgical center syo3Li-ir.